Google Adsense is going to implement new publisher application process. The implementation of the new application process is to ensure the best experience for advertisers and publishers. This will result a stronger Adsense network and improving the earning potential of all publishers. This new publisher application process has started to be implemented yesterday. Google Adsense is adding a new step to review process and sending notifications at two key points.
How it works?
- After a new application is submitted, Google Adsense begin with preliminary checks on the site and the applicant’s submitted details.
- If the application passes through this first stage, Google Adsense notify the applicant by email, grant them account access, and provide them with ad code to place on their submitted site. It’s essential at this stage for the applicant to place the ad code on their site, as the review process can’t be completed until the ad code is implemented.
- Since the application hasn’t been fully approved yet, temporary “blank ads” will be shown .
- These blank ads will blend in with the background of the page, so users won’t see them and the user experience won’t be impacted.
- As a result, there’s nothing to click on and thus revenue can’t yet be generated.
- Soon after the ad code has been added to the submitted site, a final approval decision will be made and the applicant will be notified by email.
- Newly-approved publishers will see live ads automatically appear in the existing ad units on their pages.
- These publishers are then can add more ad units to their submitted site
More questions about the new publisher application process, please visit Help Center.
sources : Adsense Blog
